AI Data Protection Consultancy

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Experts in AI and Data Protection Compliance

Our AI Data Protection Consultancy helps organisations navigate the complex relationship between Artificial Intelligence (AI) and data privacy. As AI becomes more integrated into business operations, ensuring compliance with data protection laws is essential. Our team combines deep technical expertise with regulatory knowledge to help clients implement AI responsibly and securely.

We understand that AI-related compliance is not one-size-fits-all. Different jurisdictions have varying laws and frameworks, from the UK GDPR to the EU AI Act and other emerging regulations worldwide. We help organisations assess which rules apply to them, especially when processing personal data from individuals across multiple countries.

Our consultancy services include conducting AI risk assessments, implementing data privacy controls, and ensuring “privacy by design” throughout your AI systems. Whether you are adopting AI tools like Microsoft Co-Pilot or developing custom solutions, we ensure your organisation is compliant, transparent, and aligned with best practices in ethical AI governance.

Examples of applicable legislation

The GDPR (EU regulation) has strict rules on how AI processes personal data. Key requirements include:

  • Lawful Basis for Processing (Article 6)
    AI systems must have a lawful basis (e.g., consent, legitimate interest, legal obligation) before processing personal data.
  • Obtaining Consent – Article 7 (GDPR) Sets the conditions for obtaining valid consent for data processing. AI must process data lawfully, transparently, and fairly, and often requires explainability, human oversight, and consent.
  • Data Subject Rights (Articles 12-22)
    Individuals have rights such as:
    • Right to be informed. (explainable AI)
    • Right to access data.
    • Right to rectification.
    • Right to erasure (right to be forgotten).
    • Right to object to automated decision-making (AI-based decisions must have human oversight).
  • Automated Decision-Making & Profiling (Article 22)
    If an AI system makes fully automated decisions with legal effects, individuals must have:
    • The right to contest decisions.
    • Human intervention in critical cases.
    • Transparency on how the decision was made
  • Privacy by Design & Default (Article 25)
    AI systems must incorporate data protection measures from the start (e.g., data minimization, encryption).
  • Data Protection Impact Assessment (DPIA) (Article 35)
    If AI processing poses high risks to individuals (e.g., biometric recognition), organisations must conduct a DPIA.
  • Cross-Border Data Transfers (Articles 44-50)
    AI systems processing data outside the EU must comply with international transfer rules (e.g., Standard Contractual Clauses, adequacy decisions).

The UK legislation broadly aligns with the EU GDPR, however it does allow more flexibility in AI innovation.

Note – The UK is developing its own AI regulations, focusing on accountability, fairness, and explainability in AI systems.

Visit the ICO website for more information.

The EU AI Act (expected enforcement in 2025) introduces risk-based AI regulation:

  • Unacceptable risk AI (banned): e.g., real-time biometric surveillance, social scoring.

  • High-risk AI (strict requirements): e.g., healthcare, banking, critical infrastructure.

  • Limited-risk AI (transparency obligations): e.g., AI chatbots.

  • Minimal-risk AI (no restrictions): e.g., AI-powered video games.

If an AI system processes personal data, it must comply with both the EU AI Act and GDPR.

The CCPA (2018) & CPRA (2023) set AI-related data protection rules for companies handling California residents’ data:

  • Right to opt-out of automated decision-making

  • Right to know if AI is making decisions about them

  • Right to correct and delete personal data

  • Stronger consent requirements for sensitive data (e.g., biometric data)

Similar to GDPR, but stricter on data localization (AI using Chinese citizens’ data must store it in China).

Requires explicit consent for AI-based decisions.

Prohibits unfair AI discrimination.

 

What are the data privacy concerns in relation to AI?

Artificial Intelligence offers immense potential, but it also introduces serious data privacy challenges that organisations must address. Key concerns include establishing a lawful basis for processing personal data, ensuring transparency in automated decision-making, and maintaining the right for individuals to contest AI-driven outcomes. These issues highlight the need for clear governance and responsible data management throughout the AI lifecycle.

Additionally, organisations must implement robust security measures such as data minimisation and encryption to prevent misuse or breaches of sensitive information. AI systems also risk introducing bias or discrimination in decision-making if not properly monitored and tested. Ensuring fairness, accountability, and transparency in how data is collected, used, and interpreted is essential for maintaining trust and complying with global data protection standards.

How do we support our clients?

Our consultancy service is tailored to each client’s AI implementation, ensuring compliance from planning to execution. We review your project scope, assess relevant legislation, and conduct risk assessments to identify areas that need attention.

We then provide clear recommendations and practical guidance on transparency, legal basis, and responsible decision-making. After deployment, we review your AI system to confirm it meets data protection and compliance standards.

AI and how to demonstrate compliance

Know Your Processing

All organisations need to have reviewed and recorded what personal data they process as a Data Controller and as a Data Processor.

Adhere To The Principles

Adherence to the basic principles of data protection is the foundation of GDPR compliance. The basic principles are mandated for compliance.

Implement Privacy By Design

Data privacy has to be at the heart of what the organisation does in relation to the processing of personal data. Privacy must be planned and managed.

Monitor and Manage Compliance

There is no point in implementing GDPR and then leaving it to look after itself. Compliance with the legislation needs to be monitored and managed properly.

Current Incentives

We are offering discounts of 10% for small AI compliance projects  15% for larger AI compliance projects

We are offering discounts of 10% for small 
AI compliance projects 
15% for larger 
AI compliance projects

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